Grow and Give: A Day of Action, Learning, and Impact with Tune Protect
On 17 May 2025, the spirit of sustainability came alive through a meaningful partnership between Tune Protect and Sunway XFarms. Together, we launched the inaugural session of the “Grow and Give” Programme, an initiative designed to give back to underserved communities while advocating for environmental sustainability.
With Tune Protect’s CSR theme for 2025 centred on environmental impact, this collaboration brings together corporate volunteers, urban farming innovation, and heartfelt community engagement in a single impactful day. A total of 240 Tune Protect employees will participate in the programme across four sessions of 60 volunteers each. The first session on 17 May marked a strong and inspiring start, setting the tone for the sessions to follow.
The day began at FutureX, Sunway XFarms’ urban innovation hub in the heart of the city. Volunteers were immersed in a morning of education and hands-on farming. Experts from Sunway XFarms opened the session with a talk on the importance of sustainable agriculture, highlighting how hydroponic farming methods differ from traditional systems and how they contribute to food security and environmental conservation. Participants learned how growing food closer to cities using efficient systems like hydroponics could help address pressing global challenges.
Following the talk, volunteers were divided into three rotating groups to participate in various farming tasks. One group headed to XFarms’ outdoor greenhouse to harvest fresh vegetables that are ready for consumption. Another group took on the role of quality control, checking the harvested vegetables and packing them neatly into veggie bags for distribution. The third group focused on transplanting young seedlings into hydroponic netpots, preparing them for their journey to the community of Medan Jaya. These activities gave volunteers a tangible understanding of the food journey from seed to harvest.
In the afternoon, the team traveled to Medan Jaya Apartment to carry out the second half of the day’s activities. Once again, volunteers were split into three groups, each taking on a unique role in contributing to the betterment of the community. One group took on the task of building a hydroponic farm on site. Equipped with tools like drills and glue, volunteers worked to assemble the system that would provide a continuous source of fresh produce to the residents of Medan Jaya.
Meanwhile, the second group conducted a recycling drive. Volunteers went to every floor of the 15th storey apartment block, collecting recyclable materials that residents had thoughtfully prepared in advance. Their collective effort paid off with an impressive 177 kilograms of waste collected, a clear testament to the commitment of both volunteers and residents toward a cleaner environment. The third group participated in a community cleaning drive, walking around the apartment compound to pick up litter and help provide a cleaner environment to the community.
As the day drew to a close, the team gathered at the community hall to distribute 50 veggie bags filled with fresh, pesticide-free produce to B40 families living in the Medan Jaya community. This small but meaningful gesture brought joy and nourishment to households that may not always have access to healthy, fresh vegetables.
The Grow and Give Programme is more than a day of volunteering. It is a powerful example of how purpose-driven companies like Tune Protect and changemakers like Sunway XFarms can come together to plant the seeds of long-term impact. Through education, sustainable action, and community partnership, this programme nurtures not only vegetables but also hope, empowerment, and a greener future.
As we look forward to the remaining sessions, we remain inspired by what can be achieved when corporate responsibility and community care go hand in hand. Together, we are growing more than just plants,we are growing change.
